Dates to Inspire Your Social Media Content in 2025

Elaine Tibbatts • 10 April 2025

Get Social This May

As we step into the lively month of May, there are plenty of fun, meaningful, and creative opportunities to refresh your social media calendar. Whether you're a brand, content creator, educator, or community manager, May is packed with awareness campaigns, themed weeks, and quirky celebration days that can spark engagement and add value to your posts.

Here’s a roundup of key dates in May 2025 to help you plan your content and connect with your audience in new ways:

Monthly

1–31 May

National Walking Month - Promote healthy habits and encourage your audience to take a break from the screen and explore the outdoors. Challenge your followers to daily walks, share walking routes, or celebrate walking milestones.

13 May – 13 June

National Smile Month - Perfect for wellness brands and dental clinics! Share tips on oral hygiene, the power of a smile, or launch a feel-good campaign encouraging people to share something that makes them smile.

Weekly

5–11 May

Children’s Book Week - Share your favourite childhood reads, host a virtual story time, or highlight diverse authors and illustrators. Great for educational brands or book lovers!

13–19 May

Learning at Work Week - Showcase internal training, team development, or career growth stories. A chance for HR teams and professional development platforms to shine.

20–26 May

Walk to School Week - Encourage families to ditch the car and embrace the walk to school. Schools and parenting influencers can join in with fun challenges or safety tips.

24–30 May

National Conversation Week - Promote the importance of meaningful conversations—online or offline. Start discussions, ask questions, and get your community talking.

25 May – 2 June

English Wine Week & National Children’s Gardening Week - Two great causes running side by side—perfect for foodies, vineyards, or gardening brands. Host a wine tasting live stream or share gardening tips for kids!

26 May – 1 June

National BBQ Week - Fire up your grill content! Share recipes, BBQ safety tips, or throw a virtual cookout. Ideal for food bloggers and kitchen brands.

Special Days

4 May

Star Wars Day ("May the Fourth be with you!") A galaxy of content ideas of memes, costumes, polls, or themed products. Go all out!

5 May

May Day - Welcome spring with seasonal content, community celebrations, or a look at May Day traditions from around the world.

11 May

National Children’s Day UK - Celebrate children’s rights and well-being. Spotlight charities, parenting tips, or activities to do as a family.

13 May

World Cocktail Day - Cheers to content! Share cocktail recipes, host a mixology class, or highlight your favourite local bars.

18 May

International Museums Day - Dive into history, art, and culture. Share museum recommendations or fun facts from lesser-known exhibits.

21 May

World Meditation Day - A calming moment in a busy month. Offer guided meditations, wellness tips, or mindful reflection prompts.

24 May

Hats for Headway Day - A quirky and heartfelt way to raise awareness for brain injury charity Headway. Encourage your followers to wear hats and donate.

29 May

National Biscuit Day - The perfect excuse to talk about your favourite biscuits (cookies, for those across the pond). Run a poll or share a bake-along tutorial.

How to Use These Dates for Social Media

Plan ahead: Schedule posts around these dates to maximise engagement.

Be creative: Use visuals, videos, or interactive content to make your posts stand out.

Engage your audience: Ask questions, run polls, or host giveaways tied to these themes.

To discover how we can help you with your social media marketing, contact Elaine now .

by Elaine Tibbatts 13 August 2025
Ah, September. That sweet spot between the chaos of summer holidays and the cosy pull of autumn jumpers. If you’re looking to keep your social feeds buzzing this month, you’re in luck September is packed with awareness campaigns, heritage celebrations, and just-for-fun days that are perfect for engagement. Whether you want to inspire, educate, or just bring a smile to your followers’ faces, here’s your friendly guide to what’s on. Month World Alzheimer’s Month - 1–30 September September is dedicated to raising awareness about Alzheimer’s and dementia worldwide. It’s the perfect time to share stories from those affected, spotlight local charities, and post bite-sized educational content on brain health and early signs to watch for. A well-timed carousel post or a heartfelt video interview could have real impact here. Weekly National Payroll Week — 1–5 September 2025 They may not wear capes, but payroll teams are the superheroes who make sure your pay lands in your account on time (and that the taxman is happy). Give your payroll team a shout-out, share tips for small businesses on getting payroll right, or run a light-hearted poll about “what’s the first thing you do after payday?” Air Ambulance Week — 8–14 September 2025 These incredible crews are on-call 24/7, saving lives from the skies. Share real rescue stories, promote fundraising events, or simply say thank you with a heartfelt post. If your business or community has been touched by their work, now’s the time to tell that story. Heritage Open Days — 12–21 September 2025 It’s the UK’s largest free festival of history and culture, when hidden gems and famous landmarks throw open their doors to the public. Perfect for posting behind-the-scenes photos, historical “then vs now” images, or fun local trivia. If you’re near one of the open sites, grab your phone and film a quick walk-through for your followers. Great British Beach Clean — 19–28 September 2025 If you’re coastal, or even if you’re not, this is your chance to highlight the power of community clean-ups. Post before-and-after photos, share plastic-free living tips, or encourage people to join a clean-up near them. Bonus: a time-lapse of litter being collected always gets attention. UK Savings Week — 22–28 September 2025 Money content is always popular, and this week is all about smart saving. Share budgeting hacks, host a “no spend day” challenge, or even go live to talk about your best personal finance tips. Fairtrade Fortnight — 22 September to 5 October 2025 From your morning coffee to your afternoon chocolate fix, Fairtrade products make a real difference to farmers and workers worldwide. Share supplier stories, run a “Fairtrade product of the day” feature, or host an office Fairtrade bake sale. Special Days International Talk Like a Pirate Day — 19 September A day for pure silliness. Caption your posts in pirate speak, run a treasure-hunt-style giveaway, or challenge your followers to share their best “Arrr!” on video. National Pancake Day — 26 September Forget Shrove Tuesday—this is the pancake encore. Post recipes, run a “most creative pancake topping” poll, or share a stack-shot so irresistible it stops people mid-scroll. World Tourism Day — 27 September Shine a light on stunning destinations—whether that’s halfway across the world or your own high street. Great for travel brands, local businesses, or anyone with a good story about exploring somewhere new. National Teaching Assistants’ Day — 27 September Teaching assistants are the quiet powerhouses of education, supporting classrooms, students, and teachers every day. Share personal stories, thank your local TA team, or post quotes from students about how TAs have helped them. September 2025 is full of opportunities to connect with your audience in ways that feel relevant, timely, and human. Mix up your content pair thoughtful awareness posts with lighter, shareable fun and you’ll have a month’s worth of engaging, conversation-starting material. To discover how we can help you with your social media marketing, contact Elaine now .
by Elaine Tibbatts 5 August 2025
Excellence in marketing isn’t just about creativity it’s about strategic thinking and building smart, scalable systems. The best marketers align their work with business goals, understand human behaviour and continuously test and optimise to drive long-term growth.
by Elaine Tibbatts 14 July 2025
August is packed with opportunities to connect through seasonal traditions, celebrations, and awareness days. From Afternoon Tea Week to World Photography Day, it’s the perfect month to blend creativity, community, and culture into your content.
by Elaine Tibbatts 12 June 2025
This blog explores why so many businesses struggle with unclear or ineffective messaging. It outlines the key traits of strong messaging including how to audit your current tone and quick wins to improve clarity.
by Elaine Tibbatts 12 June 2025
July is packed with engaging moments for your content calendar, from Plastic Free July and Independent Retailer Month to fun days like World Chocolate Day and International Reggae Day. It’s a great month to mix awareness, celebration, and community spirit across your social media channels.
by 183:939065783 14 May 2025
June is packed with meaningful awareness weeks and celebratory days, from Pride Month to World Environment Day and Father’s Day. Whether you're looking to plan events, campaigns, or content, there are plenty of opportunities to engage and inspire.
by Elaine Tibbatts 26 April 2025
Many businesses confuse tactics for strategy, leading to scattered activity that rarely drives meaningful results. This blog breaks down the difference and shares how to shift your focus to build a clearer, more effective marketing foundation.
by Elaine Tibbatts 10 April 2025
Modern marketers must blend strategy, psychology, business acumen, and creativity to succeed in today’s complex landscape. It’s this multidimensional skill set that allows them to connect with audiences, drive results, and build lasting brand impact.
by Elaine Tibbatts 28 March 2025
Setting a realistic marketing budget ensures you invest wisely, maximise ROI, and avoid unnecessary overspending. This blog walks you through goal-setting, budget allocation, performance tracking, and flexible planning to help you create a budget that drives real business growth.
by Elaine Tibbatts 17 March 2025
April offers a variety of special observances and events, from Mathematics and Statistics Awareness Month to National Gardening Week, providing excellent opportunities for social media content. By planning ahead, being creative, and engaging your audience, you can make the most of these dates to connect with followers.
Show More